Freelance Conceptual Copywriter

UK & AMSTERDAM

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GLOBAL DIGITAL PITCH WIN FOR BUGATTI.COM.

Should Bugatti have an online presence? Does the most prestigious and illusive car in the world want to be seen trying to seek an audience? For years, the Bugatti guys weren't convinced. But with the desire to connect with their millions of fans, they were going to have to take the plunge. But how? With the folks from connect-group.com I pitched against four world-class agencies, defining our digital vision for Bugatti over the next four years.

Our pitch not only gave them the strategy they needed, it gave them a suite of powerful new digital platforms to connect with all their fans for years to come. I played an integral role in creating the content strategy, creative concepts and I was chosen to pitch everything to the Bugatti board in Wolfsburg, Germany.

Needless to say, we won, *big grin*.

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After we'd won the pitch

Integrated Ad Campaigns

TV & Video

Digital content / strategy

MARK LAWRENCE

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Freelance Conceptual Copywriter

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How I can help

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info@mark-lawrence.co.uk

00 31 (0) 6 54 72 55 29

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English Copywriter in UK & Amsterdam

© Mark Lawrence 2016