Freelance Conceptual Copywriter

UK & AMSTERDAM

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EVERY CHAMPION NEEDS A CHAMPION. NO REALLY, THEY DO.

The folks at Jaguar had an amazing sports academy with top British athletes providing one-to-one support to rising stars. But what they lacked was a brand that encapuslated their mission. Working closely with the digital designers I wrote this line:

EVERY CHAMPION NEEDS A CHAMPION.

It perfectly encapsulated their spirit and brand differentiation of sporting legends mentoring the champions of tomorrow. Working together we unified their communications online and offline as you'll see below.

They loved it. And for that matter, so do I.

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Integrated Ad Campaigns

TV & Video

Digital content / strategy

MARK LAWRENCE

Brochures

Concepting

Scripts

Freelance Conceptual Copywriter

Direct Marketing

Social Media

How I can help

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info@mark-lawrence.co.uk

00 31 (0) 6 54 72 55 29

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English Copywriter in UK & Amsterdam

© Mark Lawrence 2016